In the last blog post in this series, we explored the importance of building an email list and how to do it. This time, I want to share something about list building that is a bit more advanced, but easy enough to do. However, it would require you to take some effort, but it's well worth it.
Note: This post has affiliate links, meaning if you make a purchase through the links, I get a small commission at no extra cost to you.
In a nutshell, these are the three steps that you need to do:
1. Create a series of blog posts that focus on a particular topic.
2. Add a CTA (call to action) at the end of each blog post inviting readers to join your list.
3. In order to entice readers to subscribe, make an offer by giving away something for free like a short report or free printables. This product you're giving away is called a lead magnet.
Doing the above looks like a lot of writing is needed, right? Well, it is if you're doing everything from scratch. Would you like to know about a little shortcut you can use to accomplish all these quickly? Consider using a PLR Bundle that consists of articles or blog posts and a short report.
What's a PLR Bundle and how do I use it? Let me share an example to illustrate.
For example, your blog is about the diet and weight loss niche. Take a look at this Intermittent Fasting PLR bundle. As you can see, it has 50 articles / blog posts, an opt-in report and 7 short reports (which you can offer for sale to your subscribers later) that you can use to talk about how to lose weight by intermittent fasting in your blog.
Here's how to use this PLR Bundle:
1. Take the opt-in report and edit it by adding your branding, website details, and other personal thoughts or stories (optional). Save the file as a PDF.
2. Set up a list in your autoresponder service. You can do it in two ways:
a. You can set up a new list, and subscribe the readers to your main list also. Or
b. You can set up a new opt-in form, and add tags to make sure the new subscribers will get the lead magnet in the welcome email.
You can read this post to know more about setting up your autoresponder service or read the help page of your autoresponder service.
3. You can now publish the PLR articles (be sure to edit them as you see fit) and write a CTA at the end of the post inviting readers to subscribe to your list so they can get the short report as a thank you gift.
Can you see how using a PLR Bundle can help you advance your list-building effort? You will not only grow your email list in general. You can also be sure that you have a very targeted list of subscribers. The subscribers who will sign-up will definitely be interested in Intermittent Fasting.
With a targeted list of subscribers, you can better interact with them when you send them a newsletter. You can discuss a topic they will surely want to know about. You can send them more content and offer related products as well.
Then, rinse and repeat the process using another PLR bundle with a related topic.
Whatever niche you're in, this technique works. Just be sure to get quality PLR content bundles and do the steps mentioned above.
Related free resource: Learn more about Email Marketing
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This is the 12th post in our Better Blogging Challenge. If you have any thoughts you'd like to share, please leave your comments below.
Thank you for reading.
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